The Bloor Cinema: What’s in a name?

The Bloor Cinema: What’s in a name?

Of the numerous Toronto movie houses built before World War II which are still in operation, none have undergone as many name changes as the Bloor Cinema, the venerable Annex institution which opened as the Madison in 1913. Since then, Toronto’s biggest second-run cinema has also been known as the Midtown, Capri, Eden and since 1979, the Bloor. While photoplays, movies – whatever you want to call them – have flickered away at 506 Bloor…

Read More

The Evolution of Cool

The Evolution of Cool

Early cinemas were used to convince the populace that air conditioning was cool. by Alfred Holden I watched poetic justice unfold in a cool way last month, when the brief May heat wave hit. The clamour for air conditioning erupted that very day in my own home, and spread like a storm through the St. George Street building where I live. But by the time the engineers turned on the central air, the weather, too,…

Read More